Business Development-Digital Marketing Director (Full Time)

Job Description


Genesis HealthCare is the nation's leading provider of healthcare services from short-term to long-term care and a wide variety of living options and professional clinical services. We are changing how care is delivered by bringing together people like you -- passionate, highly skilled and motivated to make a difference.


 


Bring your marketing and branding expertise to Genesis in our newly created position of Director -- Business Development/Digital Marketing! In this collaborative role, you will partner with business development leaders to execute direct to consumer strategies across our national portfolio to drive patient flow from the community. And with the Brand Management team, you will evaluate alternative products, solutions, or strategies to improve Genesis' web presence and expand our reach to target populations and then execute them.


 


In addition, you will manage all incoming leads initiated through our website chat capability and proactively address our internet reputation by delivering prompt, effective reviews and responses to postings/comments.


 


In business since 1985, strong, stable Genesis has a culture of compassion, and a commitment to integrity, employee appreciation, and career paths for our employees.


 


DBDM



QUALIFICATIONS:

* Four-year degree required. RN preferred. * Five to 7 years' experience in healthcare industry required and regional healthcare market experience preferred. * Multi-facility management experience or health care product or service sales experience preferred. * Must be flexible in scheduling priorities and able to travel as needed. * Must have a valid driver's license and provide own vehicle when traveling.



Position Type: Full Time
Req ID: 317378
Center Name: Genesis HealthCare